BLACK FRIDAY EARLY ACCESS · UP TO 65% OFF STOREWIDE · NO CODE NEEDED · FREE GIFT + FREE EXPRESS SHIPPING ON ORDERS OVER $139 🎁
BLACK FRIDAY EARLY ACCESS · UP TO 65% OFF STOREWIDE · NO CODE NEEDED · FREE GIFT + FREE EXPRESS SHIPPING ON ORDERS OVER $139 🎁
BLACK FRIDAY EARLY ACCESS · UP TO 65% OFF STOREWIDE · NO CODE NEEDED · FREE GIFT + FREE EXPRESS SHIPPING ON ORDERS OVER $139 🎁
BLACK FRIDAY EARLY ACCESS · UP TO 65% OFF STOREWIDE · NO CODE NEEDED · FREE GIFT + FREE EXPRESS SHIPPING ON ORDERS OVER $139 🎁
BLACK FRIDAY EARLY ACCESS · UP TO 65% OFF STOREWIDE · NO CODE NEEDED · FREE GIFT + FREE EXPRESS SHIPPING ON ORDERS OVER $139 🎁
BLACK FRIDAY EARLY ACCESS · UP TO 65% OFF STOREWIDE · NO CODE NEEDED · FREE GIFT + FREE EXPRESS SHIPPING ON ORDERS OVER $139 🎁
BLACK FRIDAY EARLY ACCESS · UP TO 65% OFF STOREWIDE · NO CODE NEEDED · FREE GIFT + FREE EXPRESS SHIPPING ON ORDERS OVER $139 🎁
4.6 out of 5 20 reviews

Violet Crush Colour Correcting Serum

Purple cancels yellow. Brighter-looking teeth from the first brush.

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Works like colour-correcting makeup — purple sits opposite yellow on the colour wheel, so it neutralises yellow tones on contact.
Gentle enough for every day — no peroxide, no bleaching, no zing. Non-invasive, so sensitive teeth are fine.
Makes whitening last longer — brush with it after the Strips or any whitening treatment to hold the result.

Love it in 30 days, or your money back

30-day money-back guaranteeFree AU shipping over $79Express available · 2–4 daysAfterpay
In the box
  • Violet Crush Colour Correcting Serum
20reviews
0%peroxide
Instantcolour-correction
30 daysmoney-back guarantee
the event-day secret
“…my teeth have improved and become brighter instantly. This product is perfect when going to an event or function…”

★★★★★Michelle A.

How purple makes teeth look whiter

Purple and yellow sit opposite each other on the colour spectrum, so mixing them gives a neutral tone. Brush the violet serum over your teeth and the yellow undertones read as a brighter white — the same trick as purple shampoo for blonde hair, no bleach involved.

  • Brush with your normal toothpaste first — then the serum
  • Use it daily, or before an event — it's gentle either way
  • After whitening, it holds the result — pair it with the Violet Crush Strips
  • Natural teeth only — it won't change veneers, crowns or fillings
why it feels different

What makes the Violet Crush Serum worth it

Every detail is there for one reason — the result you notice.

Colour theory, for teeth
The idea

Colour theory, for teeth

Yellow tones are what make teeth look dull. Violet pigment neutralises them on contact, so the effect shows immediately — before any whitening has had time to work.

After your toothpaste, not instead of it
When

After your toothpaste, not instead of it

It's a toothpaste serum, not a toothpaste. Brush as normal, then brush with the serum, then rinse. A minute, start to finish.

The finishing step after whitening
Pair it

The finishing step after whitening

Used after the Violet Crush Strips, it keeps the brightness going between courses. One customer told us her whitening lasted longer this way.

No peroxide. No sensitivity.
Gentle

No peroxide. No sensitivity.

Colour-correction isn't bleaching, so there's nothing to feel. Sensitive teeth can use it every day.

toothpaste alone vs adding the serum

Yellow tones, with and without the serum

Your normal toothpaste cleans. The serum adds one step that cancels the yellow you can see.

What changes Peroxide-freeToothpaste, then Violet Crush Usual routineToothpaste alone
Yellow tones Neutralised on contact Still there after brushing
When you see it Straight away No visible change
Event day Brush, rinse, go Hope for the best

Violet Crush Serum: one bottle, used after your normal toothpaste. Love it in 30 days or get your money back.

Get the Serum →
20 reviews

Rated 4.6 by people who tried it

4.6 20 reviews

Amazing product

I found this product works very well after a whitening treatment. … I think my teeth brightness has lasted longer by combining these 2 products. They are amazing, highly recommend Alviun.

Simone S.

Nice serum toothpaste

I have tried it and my teeth have improved and become brighter instantly. This product is perfect when going to an event or function…

Michelle A.

Wow, amazing!!!

A very good quality toothpaste, it helps reduce my yellow tones on my teeth a lot. I'm using it everyday and I don't feel any sensitivity at all.

Tellie N.

Love this

I have been using this everyday and I found this product is great. My teeth are very clean and bright now, no sensitivity at all.

Kayenne R.

Wonderful

Wonderful product, a little bit runny to use but it works well reducing the stains on my teeth. I didn't know my teeth were so stained until I've tried this serum.

Minzy R.
Read more customer reviews →on our reviews page
good questions

Everything people ask before they buy

It's a toothpaste serum that enhances results after whitening. It isn't meant to replace your everyday toothpaste — brush with your normal paste first, then with the serum. You can use it regularly.

Purple and yellow are opposite each other on the colour spectrum; together they make a neutral tone. The violet pigment reduces the yellow undertones on your teeth, so they look a brighter shade of white.

Yes — it's designed for exactly that. Use it after the Violet Crush Whitening Strips or any whitening treatment to hold the result.

It depends on what you eat and drink, how you brush and floss, and your other habits. Daily use keeps the effect topped up.

The ingredients are safe, but we advise against any teeth-whitening product during pregnancy or breastfeeding. Check with your doctor or dentist first.

Free standard AU shipping on orders over $79. Otherwise standard is $7.95 (3–6 business days) and express is $10.95 (2–4 business days). We ship worldwide too.

A 30-day money-back guarantee: if you're not happy, email help@alviun.com with your order number for a full refund.

Brighter from the first brush. Nothing to feel.

Thirty days to decide. If your smile doesn't look brighter, email us and every cent comes back.

30-day money-back guaranteeFree AU shipping over $79Afterpay available